Artificial intelligence has moved from hype to everyday business reality. With the arrival of ChatGPT5, Swiss marketers now have a powerful tool to sharpen strategy, increase efficiency, and drive measurable performance growth. For businesses competing in a saturated and high-cost market like Switzerland, understanding how to use ChatGPT5 is not optional—it’s a competitive advantage

Planning your 2026 digital marketing strategy in Europe means focusing on profit-driven goals, accurate measurement, and flexibility for launches. This guide walks you through setting clear KPIs, budgeting by outcomes, and treating every product release as a full campaign to maximize performance in a privacy-first market.